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ABPN IS A ONE STOP HUB THAT COVERS EVERY ASPECT OF THE BASKETBALL WORLD. FROM HIP-HOP TO HISTORY, AND FROM LA TO THE NCAA: NO MATTER HOW YOU LOVE THE GAME, THE ALMIGHTY BALLER PODCAST NETWORK HAS A PODCAST FOR EVERY FAN.

PRO BASKETBALL ANALYSIS AS IT IS MEANT TO BE: PROFESSIONAL – BUT OUT OF LOVE OF THE GAME.


Why ABPN?

After years of trial & error, podcasting reached it’s potential as a medium in a profound way. Successful podcasts create high quality content that demands attention and stands out above the thousands of other options. The ABPN brand is built around this ideal, curating a network of many of the most popular basketball podcasts on the market, all of which share the same dedication to consistent excellence.
ABPN is a trustworthy, well established, but uniquely eclectic brand with an aesthetic appeal crafted for success in a social media driven market. The ABPN model is proven by it’s place among the top 3 most popular networks in the competitive pro basketball arena. The Almighty Baller Podcast Network continues to grow at an extraordinary rate by remaining dynamic as the network encounters new opportunities for creativity.
Companies trust ABPN for their advertising because of our dedication to connecting personally with our listenership, and because no other network can represent its sponsoring partners as compellingly, or as successfully.

WHY ADVERTISE ON PODCASTS?

According to results of a new comScore study, ads within a podcast were found to be the least intrusive when compared with other types of digital ads. And not only do listeners not mind hearing them—they act on them. U.S. respondents ages 18 to 49 found that two-thirds of listeners have acted on ads they heard in a podcast. ComScore Says People Prefer Ads in Podcasts Over Any Other Digital MediumAdweek
Those who have advertised on podcasts have seen success thus far, as nearly two-thirds of all podcast listeners have shown purchase intent after listening to an ad on podcasts.Podcasts are becoming more popular among listeners and advertisersBusiness Insider
According to Apple, over 10 billion – with a “B” – podcast episodes were consumed on its devices in 2016. That’s 2 billion more downloads than 2015 and 3 billion more than 2014 on Apple devices alone.2016 Was Awful For Pretty Much Everything Except PodcastsThe Huffington Post
Typically standard ad rates tend to range from $15 – $30 per 1,000 listeners for good reason. Podcasts offer brands access to active listeners who want to react and learn from the content, rather than passive listeners that make up the majority of radio’s audience.Why Brands are Tuning into Podcasts – and what you need to doMarketing Tech News


WHY ADVERTISE WITH ABPN?


550,000 +

Average Monthly Downloads

*listener metrics provided by blogtalkradio.com: VIEW METRICS

0 +

podcasts across the network


250,000 +

Active Followers

ABPN advertises with some of the most reputable companies in their industries, and successfully promotes a wide variety of products and services to our loyal and engaged listenership.  ABPN hand-picks hosts who can perform the most compelling live-reads for each individual advertiser based on demographic, ability, and personal relationship to the company.

Podcasts are becoming more popular with advertisers. The hosts of many podcasts read out the advertising copy themselves, making ads less obtrusive and more persuasive than those on many traditional stations.2016: The Year the Podcast Came of AgeThe Economist

SteinerSports.com

The Howl


GlassesUSA.com

The Debate-a-Bulls

Audiobooks by Audible

The Glue Guys

SteinerSports.com

The Lakers Legacy Podcast

GlassesUSA.com

Salt City Hoops

Audiobooks by Audible

Spurscast

Sponsorship Packages:



LIVE-READ SPONSORSHIP PACKAGE #1:

A 1-2 minute endorsement mid-episode from the host(s), either pre-written or improvised based on personal experience, talking points, and advertisers’ discretion.

Package Pricing:

CPM Rate (1,000 LISTENS/DOWNLOADS): $15.00

x 20


$300.00

(20,000 LISTEN/DOWNLOADS)



LIVE-READ SPONSORSHIP PACKAGE #2:

 

A 15 second pre-roll presenting sponsorship:

ex: “This podcast is brought to you by our presenting sponsor *your company here*” + company slogan / personal recommendation


A second 1-2 minute endorsement mid-episode from the host(s), either pre-written or improvised based on personal experience, talking points, and advertisers’ discretion.


Twitter and Facebook accounts link to your company’s site in the description, and episode announcements across all social media platforms include links/tags to your company’s website/social media account.

Package Pricing:

CPM Rate (1,000 LISTENS/DOWNLOADS): $25.00

x 20


$500.00

(20,000 LISTEN/DOWNLOADS)



LIVE-READ SPONSORSHIP PACKAGE #3

 

Exclusive advertising rights to the podcast(s) of your choice


A 15 second pre-roll presenting sponsorship:

ex: “This podcast is brought to you by our presenting sponsor *your company here*” + company slogan / personal recommendation


A second 1-2 minute endorsement mid-episode from the host(s), either pre-written or improvised based on personal experience, talking points, and advertisers’ discretion.


A third 15 second post-roll presenting sponsorship:

ex: “Don’t forget, this episode of Almighty Ballin NBA Show is brought to you by *your company here* + company slogan / personal recommendation”


An endorsement spot on every episode post on almightyballer.com and blogtalkradio.com.


Episode exclusivity (no live-reads for or endorsements of any other products will be performed during a sponsored episode or any other episode of the podcast for the duration of the sponsorship)


Podcast logos and graphics include custom branding for your company to provide additional exposure.


Twitter and Facebook accounts link to your company’s site in the description, and episode announcements across all social media platforms include links/tags to your company’s website/social media account.


Additional custom advertising opportunities available upon request – inquire for details.

Package Pricing:

CPM Rate (1,000 LISTENS/DOWNLOADS): $40.00

x 20


$800.00

(20,000 LISTEN/DOWNLOADS)

Network sponsorships:

Sponsorships for individual podcasts are available If you feel that a specific podcast, or specific podcasts, fit your advertising needs.

For a 30% discount (70 percent of original price), companies can choose to sponsor every podcast on the network which ABPN feels are most well-suited for the advertisers needs.


Multi-Package Sponsorships:

Multi-Package discounts are offered in bundles of 3 and 10.

  • By committing to 3 packages of 20,000 listens (60,000 total), advertisers receive a 10% discount on each package.
  • By committing to 10 packages of 20,000 listens (200,000 total), advertisers receive an additional 10% (20% total), discount on each package.

Note: Discount offers are not exclusive – advertisers can get up to half of the original price of a sponsorship by committing to a multi-package offer of 10 network sponsorships.
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